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Optimize Your Marketing Technology Investment

Are you taking full advantage of the data and marketing platforms you have in place? Our team can optimize your marketing technology platforms and help you better navigate your systems, allowing you to focus on sending timely, targeted, relevant messages. Exploring options to augment you marketing technologies stack? We can help you choose the right solution for your business.

A few ways our team can help:
  • Integration of an ESP with any other system
  • Custom email preferences page
  • Personalized microsites
  • Consolidation of data from disparate systems into your marketing platform
  • Enablement of multichannel communications

Marketing Data

Are you overwhelmed by the volume, variety and velocity of data available to your marketing team? Wondering how to mine, analyze and take action on what you’re collecting?
 
We can help you quickly uncover the relevant patterns and trends in your data that you need to optimize your marketing efforts, delivering actionable insights right away while also helping you build toward the future.

Our business intelligence team can help you:
  • Analyze customer lifecycle marketing data across multichannel customer interactions to develop smart engagement strategies.
  • Map out the ideal customer journey to drive improved engagement, conversion rates and customer loyalty.
  • Tease out key performance indicators to drive your business forward and develop dashboards and reporting plans to keep you informed.

Demand Generation Strategy

An effective demand-generation strategy is critical for building and nurturing key prospect and customer relationships for the long term.
We understand all the factors that drive successful programs and can help you refine your approach.

Our team of marketing technology strategists can help you:
  • Create a plan and execute it effectively.
  • Avoid the most common pitfalls.
  • Leverage technology for maximum impact.